HR Software for Marketing and Advertising Agencies

PerformYard is HR software for marketing agencies that fits campaign timelines, flat org structures, and employees who disengage from heavy admin processes.

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Flexible Reviews for Creative and Account Teams

Performance Management Built for Agency Work

PerformYard helps marketing and advertising agencies build flexible review processes that work across flat and matrix org structures. Run concurrent review cycles including 360-degree feedback, project-based evaluations, and self-assessments, and collect continuous feedback from peers, mentors, and clients.

Bring cascading and team-based goals into every review cycle so personal development stays aligned with agency objectives. Everything runs in one single-sign-on platform without adding new logins for your creative team.

Run Reviews on Client and Campaign Timelines

Align your review cycle with client project or campaign completion rather than a fixed calendar year. Organize peer reviews by project teams and use project-based review cycles to eliminate the lag between the work and the evaluation. Creative directors, account managers, and production staff can each go through the right process without waiting on a single year-end cycle. 

Peer Feedback, Recognition, and Goals in One Platform

Set goals, track progress, share feedback in one unified, mobile-friendly platform. Public recognition surfaces in Slack and Microsoft Teams through PerformYard's integrations with your existing tools so shout-outs reach employees in real time. Use the dual-screen view to see employee progress and past notes while completing reviews so nothing gets missed between campaigns. 

“One of the main problems that PerformYard helps us solve is organization. Allowing everything to live in one place has been such a delight, and it has been extremely helpful for our team.

Shay G. | Director of Engagement. | PR

One Platform · Every Employee Touchpoint

Your Complete Performance and Development Toolkit

Performance Reviews

Performance Reviews

Run Performance Reviews That Actually Drive Growth

  • Employee appraisals
  • 360 degree feedback
  • Quarterly check-ins
  • Annual reviews
  • Project-based reviews
  • Review cycles built around your timeline
  • One-on-ones

PerformYard AI

PerformYard AI

Tell the Platform What You Want

  • Build review forms through conversation
  • Create goals by chatting, not clicking
  • Generate any report from a plain-language request
  • AI summaries of reviews, meetings, and cycles

Goal Management

Goal Management

Set Goals People Actually Follow Through On

  • Individual, team, and company goals
  • Cascading and aligned objectives
  • Progress check-ins and updates
  • Goals tied directly into reviews

Continuous Feedback

Continuous Feedback

Make Feedback a Habit, Not an Event

  • Real-time recognition and feedback
  • Public or private visibility options
  • Feedback that feeds review cycles
  • Simple enough that people actually use it

Reporting & Analytics

Reporting & Analytics

Turn Performance Data Into Decisions

  • Cycle completion and participation tracking
  • Rating distributions and trend lines
  • Nine-box and calibration views
  • Exportable, shareable reports

Employee Engagement

Employee Engagement

Know How Your People Are Really Doing

  • Anonymous engagement surveys
  • Benchmark and trend tracking
  • Drill-downs by team and department
  • Action planning from results

Meetings

Meetings

Run One-on-Ones Worth Showing Up For

  • Shared agendas and talking points
  • Notes and action items in one place
  • Ties into goals and feedback
  • Meeting history at your fingertips

Surveys

Surveys

Get Answers From Your Whole Org

  • Custom surveys in minutes
  • Anonymous or attributed responses
  • Automated reminders
  • Results reporting built in
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Ask PerformYard AI

PerformYard AI

Put Your Performance Data to Work

  • One intelligence layer, connected to your reviews, goals, meetings, and feedback
  • Recommendations built from your data, in your company's context
  • Meeting notes inform goals; review outcomes feed comp and growth plans
  • Every cycle makes the next one smarter
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Coaching

Coaching

Insights that Find You

  • Employee Insights: a complete view of each person's performance and development.
  • Meetings Coach: Pre-meeting prep and post-meeting analysis
  • Goal Quality Coach: Ensures every goal is aligned with your organization's philosophy.
  • Review Quality Coach: Detects bias in reviews and flags before submission.
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Compensation

Compensation

Pay Decisions Backed by Performance Data

  • Comp reviews connected to performance
  • Transparent, defensible pay decisions
  • Budget and approval workflows
  • Merit cycles without the spreadsheets
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Skills & Competencies

Skills & Competencies

Give Every Employee a Blueprint for Growth

  • Define competencies by role and level
  • Assess skills in reviews and check-ins
  • Show employees the path forward
  • Career pathing built on real data

Frequently Asked Questions

What is HR software for marketing agencies?

HR software for marketing agencies is a platform that helps creative organizations run structured performance reviews, collect peer feedback, and track goals without the admin burden of traditional HR tools. The best options for agencies support project and campaign-cycle review timing, handle flat or matrix org structures, and make the process simple enough that creative teams actually complete it.

Can PerformYard run reviews on client and campaign timelines?

Yes. PerformYard supports project-based review cycles that you can time to campaign completion or client engagement milestones rather than calendar dates. Different teams and different projects can each have their own review timing and form running concurrently without requiring separate tools.

How does peer feedback work at marketing agencies in PerformYard?

PerformYard's 360-degree feedback and peer review structures collect input based on how your teams actually collaborate, across departments, practices, or project groups. Feedback collects automatically and surfaces at review time without extra coordination from your HR team.

How does the recognition feature work for creative teams?

PerformYard's public recognition surfaces directly in Slack and Microsoft Teams so shout-outs reach employees where they already work. Managers can also leave private performance notes that carry into review cycles, so the feedback that happens throughout the year is documented and available when reviews open.

How long does implementation take for a marketing agency?

Most marketing agencies are up and running within a few weeks. Every PerformYard customer gets a dedicated customer success manager at no extra cost who handles process design, employee training, and first-cycle launch. There are no onboarding fees on any contract.